Join us on an immersive journey through Thailand!
 

This virtual route, powered by Augmented Reality (AR) experiences, allows you to explore Thai culture, music, food, festivals and more. Travel from Chiang Mai in the North to Yasothon and Loei in the Northeast, Ayutthaya in the Central region and Phatthalung and Trang in the South.
 

These AR experiences have been created by Thai AR creators and artists.

Meta is grateful for the support of the Tourism Authority of Thailand, Creative Economy Agency, Thailand Creative & Design Center (TCDC) and our technical partner, Holowisp.

We invite you to visit and experience Rediscover Thailand - an Augmented Reality exhibition, open for all and free of cost.

Date: 2 to 30 November 2022
Venue: Thailand Creative & Design Center (TCDC)
Northern Region
Northeastern Region
Central Region
Southern Region

A VIRTUAL JOURNEY ACROSS THAILAND

Northern Region
Bo Sang Umbrella Village

This AR experience features the Bo Sang Umbrella Village, which is known for housing the famous traditional handcrafted and painted umbrellas and fans.

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Northern Food - Cooking

This game-based effect features delicious and famous Northern food such as Kaeng Om, Northern Thai-style larb, Khao Soi - Northern Thai curry noodles, Sai Aua (Northern Thai spicy sausage) and Kaeng Khae, a curry of northern Thai cuisine. These local dishes are well-loved by locals and tourists.

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Northeastern Region
Rocket Festival (Bang Fai festival)

This AR experience exhibits the culture and traditions of the Northeastern Bang Fai Rocket Festival in Yasothon, known to be held to celebrate the arrival of rain before the planting season.

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Phi Ta Khon mask

This AR experience allows users to create and customize their own Loei's Phi Ta Khon masks from the Phi Ta Khon Festival. The festival is celebrated in the agriculturally driven Dan Sai district, situated in the Loei Province of northeastern Thailand. As part of the festivities, the locals attempt to wake the spirit of the Mun River, Phra Uphakut, believed to be the protector of the town's people.

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Central Region
Wat Chaiwatthanaram

This is a game-based AR experience featuring Wat Chaiwatthanaram, the temple on the West bank of the Chao Phraya River. One of Ayutthaya’s most impressive temples, it was used by the king and other members of the royal family.

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Roti Sai Mai

This AR experience showcases the delicious Roti Sai Mai (cotton candy) of Ayutthaya. It is adapted from roti from the Indian subcontinent and is made by wrapping floss or cotton candy in a sweet roti. This local sweet is loved by the locals.

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Southern Region
Dugong

This AR experience allows you to explore the Southern sea of Trang province and befriend the cute and friendly Dugongs found in this area.

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Nora dance

This AR experience showcases Nora dance; the soul of Southern Thailand. This incorporates high discipline, trance-like music, unique poses with swift hand movements, and exquisite costumes consisting of colorfully beaded dress and a pointed headgear. The dance form has been added to UNESCO's prestigious heritage list.

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Step inside the making of the Rediscover Thailand Augmented Reality experience

MEET THE CREATORS

Pansavuth Khehasukcharoen (Bonnie)

Theme/Technical Focus: Meta Spark for Beginners

With a background in the game development industry, Pansavuth creates interactive visual art based on mathematical formulas and calculations. His techniques create a novel way to perceive the visual experience.

Wanisara Chompoorat (Kitty)

Theme/Technical Focus: Meta Spark for Beginners

Having studied game development and 3D interactive, Kitty has created many stylized 3D characters and environments for an immersive experience in the metaverse. After producing 3D art for games and other trendy digital media, AR is her new territory to explore and express her creativity.

Opas Sang-ue (O)

Theme/Technical Focus: Meta Spark for Storytelling

With a background in both digital art and filmmaking, Opas produces AR Effects with striking visuals and a strong sense of personality. He has a special ability to blend traditional, spooky or funny ideas in surprising ways.

Keetapol Boonprachak (Kee)

Theme/Technical Focus: Meta Spark for Programming

A member of the Meta Spark Partner Network from Thailand and a talented technical developer, Kee has built countless technical tools for the broader Meta Spark community and many successful AR game experiences. His most famous Instagram filter has reached over 1 billion views already.

Sufee Yama (Sue)

Theme/Technical Focus: Meta Spark for Art

Sue is an AR/VR experience designer and creative technologist, specializing in immersive media storytelling. Her works span interactive AR and VR experiences, VR film, animation, 360 video and much more. Sue is also passionate about education and hosts VR/AR storytelling workshops for organizations and universities.

BEHIND THE SCENES

Get to know the stories, inspirations, and all things Meta Spark with our exclusive interviews with the AR creators.

Northern Region

See how Bonnie and Kitty shine the light on Chiang Mai’s traditional treasure, Bo Sang Umbrella Village, through their AR effects.

Northeastern Region

Watch how Opas celebrates the Bun Bang Fai Festival in Yasothon with his AR effect. Also see how he brings the Phi Ta Khon mask alive with a face emotion tracker.

Central Region

Watch how Kee uses advanced 3D modeling in his AR effect to bring alive the historic rune of Wat Chaiwattanaram.

Southern Region

Watch how Sue’s creative AR effect rejuvenates the world heritage Nora dance in Phattalung.

Meta Spark Technical Partner

Holowisp

Holowisp is a Bangkok-based metaverse creative studio connecting audiences and brands through the use of AR and innovative technologies. With background experiences in computer science, cognitive psychology, social impact and over 5 years in the field of extended reality, the co-founders, Florian and Earth, direct Holowisp with a constant curiosity and passion.
 

Holowisp works with many global brands (L'Oréal, Samsung, Fender amongst others) and has won multiple Meta awards for its work with Meta Spark.

OUR PARTNERS

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